Introduction And Situational Analysis Mcdonalds - 939 Words

Introduction and Situational Analysis Since it’s opening in April of 1955, McDonalds has become a popular global fast-food chain. Its popularity is mainly due to consistency, location and most importantly, price. By keeping food prices low, they gained the upper hand in the fast-food industry, but that doesn’t mean the food is also something to celebrate. McDonalds promoted the idea of cheap food at a cheap price. Their impact on global obesity increases as they gain more fame internationally. For years now McDonalds has known that their products have harmed the public by promoting an unhealthy diet. The dilemma now is to determine who will take responsibility for a now growing overweight society. Stakeholder Analysis Key stakeholders include customers, suppliers, and the employees of McDonalds. The stakeholder most affected is the public-whether one buys from McDonalds or not. Those who do purchase from McDonalds are directly affected by the unhealthy food provided. There have been various experiences, such as Morgan Spurlock, where fast-food consumption led increase of obesity and type 2 diabetes (Trecroci, 2005). To keep a corporation like McDonalds running, it takes a huge toll on society financially and economically. This impact includes the draining of aquifers, contamination of waterways, strip-mined soils, dangerous working conditions, greenhouse methane gas emitted by the millions of hamburger cows in feedlots, their $2 billion advertising and promotionalShow MoreRelatedSwot Analysis Of Burgerfuel As A Gourmet Burger Restaurant Essay1268 Words   |  6 PagesTable of Contents 3. Introduction 4. Situational analysis 4.1 Market analysis 4.1.1 Consumer buying patterns 4.1.2 Market size 4.1.3 Changes in the market 4.1.4 Market segmentation 4.2 Competitor analysis 4.2.1. Competitors 4.2.2. Competitiveness in the Industry 4.2.3. Competitors Strengths and Weaknesses Grid 4.2.4. Perceptual Map 4.2.5. Perceptual Map Explained 4.3 Macro environmental analysis 4.3.1 Political 4.3.2 Economic 4.3.3 Social 4.3.4 Technological 5. TOWS analysis 5.1 Threats Read MoreLeadership Skills to Manage Diversity in the Military937 Words   |  4 PagesEssay 5: How Do Leaders Manage Diversity In The Military? Introduction Given the proliferation of missions that often have multiple objectives aligned to counterterrorism, humanitarian aid, and national defense, the alacrity at which the armed forces are expected to integrate and quickly deliver results in a foreign nation is increasing. 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It will explain details about how the delivery services will be offered, why is it worth to make it happen, and what McDonald’s need to do in the future to achieve the purpose,

Diversity, Diversity And Inclusion, And Smart Risk Taking

CULTURE For the successful execution in acquiring Invivo, we need more game changing innovations to allow Stryker to expand additional physicians and distributors network. For this purpose, Invivo’s management should focus on improving top two areas of its culture: diversity and inclusion, and smart risk taking. Creative thinking and collaboration can be encouraged in diversity and inclusion, and risk taking culture. Diversity means more than skin color or gender like if we are going to hire a bunch of new people, rather it means diversity of thoughts and ideas. In order to achieve this, the managements need to modify their mission, values, and goals under a strong leadership. Diversity and inclusion are common design elements of innovation in five theories: absorptive capacity, actor-network, agency, attachment, and attribution theories (Miles, 2012). Cultural Change Invivo’s culture greatly affects its innovation capabilities. Invivo’s management need to ecognize that thye cannot trade its company’s culture in as if it were a used car. When a company is trying to push through a significant change of acquisition, â€Å"it is possible to draw on the positive aspects of culture, turning them to our advantage, and offset some of the negative aspects†¦A strategy that is at odds with a company’s culture is doomed. Culture trumps strategy every time.†(Katzenbach, Jon R, JULY–AUGUST 2012, Harvard Business Review) In other words, we should match its strategies and culture.Show MoreRelatedThe Execution Plan For Hitachi Global Innovation1881 Words   |  8 Pagesmaintaining and improving several areas of culture: diversity and inclusion, creative thinking, collaboration, as well as encouraging calculated risk taking. To clarify, when the word diversity is used the context is â€Å"diversity of thought and opinions† versus diversity in a racial or gender context. 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Asymmetric Information free essay sample

Asymmetric Information Introduction. The economics of information and incentives is a relatively new branch of microeconomics, in which much intriguing work is going on. This chapter shows you a sample of these problems and the way that economists think about them. 37. 1 (0) There are two types of electric pencil-sharpener producers. â€Å"High-quality† manufacturers produce very good sharpeners that consumers value at $14. â€Å"Low-quality† manufacturers produce less good ones that are valued at $8. At the time of purchase, customers cannot distinguish between a high-quality product and a low-quality product; nor can they identify the manufacturer. However, they can determine the quality of the product after purchase. The consumers are risk neutral; if they have probability q of getting a high-quality product and 1 ? q of getting a low-quality product, then they value this prospect at 14q + 8(1 ? q). Each type of manufacturer can manufacture the product at a constant unit cost of $11. 50. All manufacturers behave competitively. Suppose that the sale of low-quality electric pencil-sharpeners is illegal, so that the only items allowed to appear on the market are of high quality. What will be the equilibrium price? $11. 50. (b) Suppose that there were no high-quality sellers. How many low-quality sharpeners would you expect to be sold in equilibrium? Sellers won’t sell for less than $11. 50, consumers won’t pay that much for low-quality product. So in equilibrium there would be no sales. (c) Could there be an equilibrium in which equal (positive) quantities of the two types of pencil sharpeners appear in the market? No. Average willingness to pay would be $11, which is less than the cost of production. So there would be zero trade. 454 ASYMMETRIC INFORMATION (Ch. 37) (d) Now we change our assumptions about the technology. Suppose that each producer can choose to manufacture either a high-quality or a low-quality pencil-sharpener, with a unit cost of $11. 50 for the former and $11 for the latter, what would we expect to happen in equilibrium? No trade. Producers would produce the low-quality product since it has a lower production cost. If all producers produce low-quality output, costs will be $11 and the willingness-to-pay for low quality is $8. Assuming that each producer is able to make the production choice described in the last question, what good would it do if the government banned production of low-quality electric pencil-sharpeners? If there is no ban, there will be no output and no consumers’ surplus. If low-quality products are banned, then in equilibrium there is output surplus. 37. 2 (0) In West Bend, Indiana, there are exactly two kinds of workers. One kind has a (constant) marginal product worth $10 and the other kind has a (constant) marginal product worth $15. There are equal numbers of workers of each kind. Arm cannot directly tell the diference between the two kinds of workers. Even after it has hired them, it won’t be able to monitor their work closely enough to determine which workers are of which type. (a) If the labor market is competitive, workers will be paid the average value of their marginal product. This amount is and positive consumers’ $12. 50. (b) Suppose that the local community college o? ers a microeconomics course in night school, taught by Professor M. De Sade. The highproductivity workers think that taking this course is just as bad as a $3 wage cut, and the low-productivity workers think it is just as bad as a $6 wage cut. T In the old days, there was no way to distinguish the two types of labor, so everyone was paid the same wage. If labor markets were competitive, what was this wage? $1,500 456 ASYMMETRIC INFORMATION (Ch. 37) (a) A professor who loves to talk o? ered to give a free monthly lecture on macroeconomics and personal hygiene to the employees of one small ? rm. These lectures had no e? ect on productivity, but both Klutzes and Kandos found them to be excruciatingly dull. To a Klutz, each hour’s lecture was as bad as losing $100. To a Kando, each hour’s lecture was as bad as losing $50. Suppose that the ? rm gave each of its employees a pay raise of $55 a month but insisted that he attend the professor’s lectures. What would happen to the ? rm’s labor force? All Klutzes terms. happen would leave. Kandos would stay on. More Kandos could be hired at these to the average productivity of the ? rm’s employees? Klutzes would not accept job. What would $1,000from $1,500 to $2,500. Rise by (b) Other ? rms noticed that those who had listened to the professor’s lectures were more productive than those who had not. So they tried to bid them away from their original employer. Since all those who agreed to listen to the original lecture series were Kandos, their wage was bid up to $2,500. (c) After observing the â€Å"e? ect of his lectures on labor productivity,† the professor decided to expand his e? orts. He found a huge auditorium where he could lecture to all the laborers in Enigma who would listen to him. If employers believed that listening to the professor’s lectures improved productivity by the improvement in productivity in the ? rst small ? rm and o? ered bonuses for attending the lectures accordingly, who would attend the lectures? Everybody. Having observed this outcome, how much of a wage premium would ? rms pay for those who had attended the professor’s lectures? 0. (d) The professor was disappointed by the results of his big lecture and decided that if he gave more lectures per month, his pupils might â€Å"learn more. † So he decided to give a course of lectures for 20 hours a month. Would there now be an equilibrium in which the Kandos all took his course and none of the Klutzes took it and where those who took the course were paid according to their true productivity? Yes. If  those who take the course get $2,500 and people who do not get $1,000 a month, then Kandos would take the course, since the NAME 457 pain of 20 hours of lecture costs $1,000, but the wage premium is $1,500. Klutzes the pain would not take the course, since wage premium is $1,500. 15 hours of lectures costs $2,000 a month and the (e) What is the smallest number of hours the professor could lecture and still maintain a separating equilibrium? 37. 4 (1) Old MacDonald produces hay. He has a single employee, Jack. If Jack works for x hours he can produce x bales of hay. Each bale of hay sells for $1. The cost to Jack of working x hours is c(x) = x2 /10. (a) What is the e? cient number of bales of hay for Jack to cut? 5. (b) If the most that Jack could earn elsewhere is zero, how much would MacDonald have to pay him to get him to work the e? cient amount? 52 /10 = $2. 50. (c) What is MacDonald’s net pro? t? 5 ? 2. 50 = $2. 50. (d) Suppose that Jack would receive $1 for passing out lea? ets, an activity that involves no e? ort whatsoever. How much would he have to receive from MacDonald for producing the e? cient number of bales of hay? Suppose now that the opportunity for passing out lea? ets is no longer available, but that MacDonald decides to rent his hay? eld out to Jack for a ? at fee. How much would he rent it for? $2. 50. 37. 5 (0) In Rustbucket, Michigan, there are 200 people who want to sell their used cars. Everybody knows that 100 of these cars are â€Å"lemons† and 100 of these cars are â€Å"good. † The problem is that nobody except the original owners know which are which. Owners of lemons will be happy to get rid of their cars for any price greater than $200. Owners of good used cars will be willing to sell them for any price greater than $1,500, but will keep them if they can’t get $1,500. There are a large number of buyers who would be willing to pay $2,500 for a good used car, but would pay only $300 for a lemon. When these buyers are not sure of the quality of the car they buy, they are willing to pay the expected value of the car, given the knowledge they have. 458 ASYMMETRIC INFORMATION (Ch. 37) (a) If all 200 used cars in Rustbucket were for sale, how much would buyers be willing to pay for a used car? $1,400. Would owners  of good used cars be willing to sell their used cars at this price? Would there be an equilibrium in which all used cars are sold? Describe the equilibrium that would take place in Rustbucket. No. No. Good car owners won’t sell. sell. Lemon owners will Price of a used car will be $300. (b) Suppose that instead of there being 100 cars of each kind, everyone in town is aware that there are 120 good cars and 80 lemons. How much would buyers be willing to pay for a used car? $1,620. Would owners of good used cars be willing to sell their used cars at this price? Yes. Yes.sold? Would there be an equilibrium in which all used cars are sold? Would there be an equilibrium in which only the lemons were Describe the possible equilibrium or equilibria that would Yes. take place in Rustbucket. One equilibrium has all cars sold at a price of $1,620. There is also an equilibrium where only the lemons are sold. 37. 6 (1) Each year, 1,000 citizens of New Crankshaft, Pennsylvania, sell their used cars and buy new cars. The original owners of the old cars have no place to keep second cars and must sell them. These used cars vary a great deal in quality. Their original owners know exactly what is good and what is bad about their cars, but potential buyers can’t tell them apart by looking at them. Lamentably, though they are in other respects model citizens, the used-car owners in New Crankshaft have no scruples about lying about their old jalopies. Each car has a value, V , which a buyer who knew all about its qualities would be willing to pay. There is a very large number of potential buyers, any one of which would be willing to pay $V for a car of value $V. The distribution of values of used cars on the market is quite simply described. In any year, for any V between 0 and $2,000, the number of used cars available for sale that are worth less than $V is V /2. Potential used-car buyers are all risk-neutral. That is if they don’t know the value of a car for certain, they value it at its expected value, given the information they have. NAME 459 Rod’s Garage in New Crankshaft will test out any used car and ? nd its true value V . Rod’s Garage is known to be perfectly accurate and perfectly honest in its appraisals. The only problem is that getting an accurate appraisal costs $200. People with terrible cars are not going to want to pay $200 to have Rod tell the world how bad their cars are. But people with very good cars will be willing to pay Rod the $200 to get their cars appraised, so they can sell them for their true values. Let’s try to ? gure our exactly how the equilibrium works, which cars get appraised, and what the unappraised cars sell for. (a) If nobody had their car appraised, what would the market price for used cars in North Crankshaft be and what would be the total revenue received by used-car owners for their cars? They’d  all sell for $1,000 for total revenue of $1,000,000. (b) If all the cars that are worth more than $X are appraised and all the cars that are worth less than $X are sold without appraisal, what will the market price of unappraised used cars be? (Hint: What is the expected value of a random draw from the set of cars worth less than $X? ) $X/2. (c) If all the cars that are worth more than $X are appraised and all the cars that are worth less than $X are sold without appraisal, then if your car is worth $X, how much money would you have left if you had it appraised and then sold it for its true value? How much money would you get if you sold it without having it appraised? $X/2. (d) In equilibrium, there will be a car of marginal quality such that all cars better than this car will be appraised and all cars worse than this car will be sold without being appraised. The owner of this car will be just indi? erent between selling his car unappraised and having it appraised. What will be the value of this marginal car? Solve X/2 = X ? 200 to get X = $400. (e) In equilibrium, how many cars will be sold unappraised and what will they sell for? The worst 200 cars will be will sell for $200. In equilibrium, what will be the total net revenue of all owners of used cars, after Rod’s Garage has been paid for its appraisals? $1, 000, 000 ? 800 ? 200 = 840, 000. 37. 7 (2) In Pot Hole, Georgia, 1,000 people want to sell their used cars. These cars vary in quality. Original owners know exactly what their cars are worth. All used cars look the same to potential buyers until they have bought them; then they ? nd out the truth. For any number X between 0 and 2,000, the number of cars of quality lower than X is X/2. If a car is of quality X, its original owner will be willing to sell it for any price greater than X. If a buyer knew that a car was of quality X, she would be willing to pay X + 500 for it. When buyers are not sure of the quality of a car, they are willing to pay its expected value, given their knowledge of the distribution of qualities on the market. (a) Suppose that everybody knows that all the used cars in Pot Hole are for sale. What would used cars sell for? $1,500. No. Would every Which used used car owner be willing to sell at this price? cars would appear on the market?

The Fears Explanation

Fear is a natural emotion prevalent in human beings as a result of anticipation of danger. It could have both positive as well as negative impacts in the life of an individual depending on a situation. It for instance puts individuals in a better position in regard to responding to danger and threats.Advertising We will write a custom essay sample on The Fear’s Explanation specifically for you for only $16.05 $11/page Learn More Nonetheless, fear could grow to an extent where it becomes unhealthy thus causing abnormal and violent behavior among individuals. This piece of work looks at the aspect of fear as illustrated in the article â€Å"Fear† by Phil Barker. The article is very informative giving various aspects that are related to fear. According to the author, there is some form of fear that is understandable and advantageous to an individual while there is also some fear that accounts for conflicts that result in war. Fear can occur in different stages. There is real fear which is based on a real situation for instance when you get hurt or experience some pain out of a certain happening, it is automatic that you develop fear of such a happening even in future. Realistic/ possible fear on the other hand is the fear that is natural and can be seen as in individual’s effort towards avoiding threats through all means, for instance, avoiding walking at night for safety reasons. The third form of fear is what is considered dangerous and could lead to violence and war. Barker asserts that the fear that brings about conflicts which in return lead to war or violence is the exaggerated or emotional fear. This entails a person not only remembering past fears and happenings but also associating it with current occurrences. It is closely associated with conflict as it determines an individual’s capability of handling danger or threat related situations (Barker par 2). The author gives an elaborate explanation of the issue of fear through providing various perspectives of fear as well as the attributes associated with it including the causes, why fear matters as well as how fear can be handled. Through the information given, I strongly think that the author’s explanation is a reasonable way of enhancing our understanding on the issue of historical violence in relation to the concept of fear. This is because the author gives a clear relationship between fear and violence and how history plays a critical role. The author first states that conflict is fuelled by unfulfilled needs and desires and the fears associated with the needs. Identity is usually a very essential aspect in every individual. For this reason, any chance of losing identity and security could result in fear for instance that related to extinction and oppression. History has been depicted to be very crucial in creating fear especially that which is connected to violence. This is because historical or past experiences pl ay a great role of shaping how individuals and groups of people perceive and respond to threats and any form of danger.Advertising Looking for essay on rhetoric? Let's see if we can help you! Get your first paper with 15% OFF Learn More It therefore follows that if a person or a group has been wounded or hurt over the past, the experience affects their status today and also in future in terms of how they view fear as well as how they may tend to handle it. A good example that the author has given us is that of the tension that exist between the Palestinians and the Israelis. All the happenings that occurred between these groups often rejuvenates among the people and it has created some form of fear in the people making it difficult for them to relate in a friendly manner. This is despite the fact that things could have changed. History creates some form of fear cycles. This is for example where a certain group is mistreated causing fear and the feeling of weakness and for this reason; they become susceptible to further discrimination or mistreatment as they believe that since they were hurt or done wrong in the past, the probability of the same happening in future is very high. This is however exacerbated by the fact that those who endured some pain out of any occurrence tend to feel betrayed and bitter and instead of trying to accept the situation and to look for strategies of coming out of it, they stay withdrawn thus making chances of being hurt once more high. In order to enhance our understanding on the concept of fear and how it is related to violence and war, I will give some examples. As noted earlier, historical memories play a great role in shaping an individual’s life for instance through how he or she perceives things and people. A person who was hurt in the past is more likely to be bitter and have an urge to revenge. This is usually done through violence which is connected to fear. During childhood, there occurred some war in my hometown and I witnessed policemen arrogantly hurting people whom I considered innocent. Although we as children were not affected, the memories of the happenings are still fresh in my mind. I not only developed fear towards policemen but also some form of hatred. Up to now, I do fear them and try as much as possible not to cross my lines and have an experience with them although in the real sense, they ought to solve problems. Another example is the historical violence that existed between Catholics and Protestants in Northern Ireland. This is evident even today where there is some way people from either group treat the others as a result of fear brought about by occurrences that transpired between the two. It is very hard to see a Catholic being comfortable among the Protestants and vice versa. This is because there is some form of fear and each group values itself to be more superior to the other hence the tension. It is evident that fear entails a lot, not just what can be t hought of at the mention of the word. Fear could be useful, for instance, in helping an individual to be more prepared concerning responding to threats and dangers. It could also be dangerous where it goes to the extreme and causes violence.Advertising We will write a custom essay sample on The Fear’s Explanation specifically for you for only $16.05 $11/page Learn More For this reason, there is dire need of leaning on the strategies of dealing with fear in an effort to avoid instances of exaggeration where it could cause negative effects not only to the victim but also to those around him or her. Some of the strategies ought to be personal while others could be initiated by the responsible people for instance relatives and counselors. Generally one should be aware of the fear and the consequences linked with it, accept it, and identify ways to express the fear, determine the factors that contribute to fear and more so, implement strategies that c ould in one way or the other reduce fear. Works Cited Barker Phil. â€Å"Fear†. Beyond intractability, 2003. 7 September 2011 https://www.beyondintractability.org/essay/fear/ This essay on The Fear’s Explanation was written and submitted by user Edgar Hatfield to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.